Ngaba kufuneka ndikhethe uphawu olukhulu okanye uphawu oluncinci kwiskena somnwe?

Isizathu sokuba ndikholelwe kwizicaka kukuba udumo lweempawu ezinkulu luqokelelwe ngeendleko ezininzi zokuthengisa kunye nokusebenza nzima kwishishini iminyaka eliqela. Nje ukuba kwenziwe into ebeka i-brand, indleko ezihlawulayo inkulu, ke kuhlala kukho indawo engezantsi, kodwa ungaziinkozo malunga neempawu. Iimodeli ezininzi ezintsha zeskena zomnwe eziphuhliswe nge-brands zibhukuqa. Njengabathengi, kuya kufuneka ubenemigangatho yakho yokugweba iskena somnwe ukunqanda ukuba lixhoba le-Brand !! Ubuncinci xa kuthelekiswa neskena seminwe yeminwe yeemveliso ezintathu-akukho mveliso, umngcipheko wokungena kwimingxunya unokuncitshiswa ngesiqingatha.

Ngokubhekisele kuthi, uDon`t, uninzi lwazo luthengwa, kwaye ukuthembeka kusezantsi, kodwa unokwenza umsebenzi opheleleyo. Ukuba uphawu luvela kwindawo nganye yenqanaba, kuthetha ukuba lo phawu lwamkelwe ngoontanga bayo. Ngaphandle kwezi brand, igunya lolo nqanaba alonelanga.
"Ibhokisi emnyama" yesiganeko esivezwe yimithombo yeendaba ihambise abahlobo abaninzi bayathandabuza iskena somnwe. Emva kwayo yonke loo nto, ukhuseleko lusezona nqaku ziphambili zeskena zomnwe, kwaye uninzi lweempawu zeskena ezichazwe njengezingafuneki ngabathengisi ziqhekezwe ziimpawu eziguquliweyo ngokulula "kwimizuzwana nje eninzi, eyoyikisayo.
Nangona ukhuseleko lweskena seminwe sibaluleke kakhulu, enyanisweni, ukongeza kukhuseleko, iskena somnwe obalaseleyo, uphawu lomnwe obalaseleyo, kunye neenkonzo ezinobuqili kwaye zinolwazelelelo zikwabalulekile. Nikezela ngenkonzo yokulungisa ngokukhululekileyo okanye iinkonzo zokutshintsha. Zabalazela ukuqinisekisa ngokupheleleyo imveliso yemveliso ngokupheleleyo kwaye uphucule amava omsebenzisi. Ewe kunjalo, zininzi izinto ekufuneka ziqwalaselwe xa ukhetha iskena somnwe, njengamaxabiso, ukusebenza kweendleko, ukusebenza ngokulula, okuya kuchaphazela ukhetho lwabantu. Kodwa enyanisweni, kungcono ukubona ezo mpawu zinkulu xa kuthengwa. Emva kwayo yonke loo nto, iicawe ezinkulu zithetha ukuba zinokuqiniseka uvavanyo lwentengiso ixesha elide kwaye zamkelwa ngabathengi abaninzi. Ukuthenga ezi phawu ngokungathandabuzekiyo zilingana nokuzinika "uxolo lwepilisi yengqondo", kunye namalungelo akho kunye nezinto onomdla kuzo zonke iimfuno zinokukhuseleka ngakumbi.