Kutheni unika ingqalelo kwiziteshi ezingaphandle kwe-intanethi xa uthenge ixesha lokwamkelwa komnwe?

Ukuqala kwam ukuqaphela ishishini lokuyifumana leminwe yexesha elikhoyo, izinto ezininzi zazingacacanga, ke ndifunda amanqaku ahlalutyo. Omnye wabo wathi, "Kucetyiswa ukuba wonke umntu uthenge ixesha lokuqonda leminwe kubaqhelene nabantu abaqhelene nabo." Ngelo xesha, andizange ndiqonde kakhulu, kuba nangona "ukuthenga ngokwabantu abaqhelileyo kunokuqinisekisa umgangatho wemveliso kunye nenkonzo yokuthengisa intengiso, kuya kuba namandla enkonzo, kuya kuba namandla enkonzo. Kodwa ngoku kubonakala ngathi esi sigwebo siqinisekile ngakumbi. Siyazi ukuba kukho inani elikhulu leskena somnwe, kwaye amandla abo nawo ayahlukane. Ngokwenene kukho iskena somnwe ombalwa esinokulawula umgangatho kunye nenkonzo: Ke iskena ezininzi sithanda kakhulu ishishini elikwi-Intanethi, kuba abathengi apha abaxhomekekanga kulwazi lwawo lokwenyani oluthengweyo.

Ukungena kuka-2019, ishishini lokuthathela ingqalelo ixesha lokufika kwexesha litshintshile kakhulu. Abantu abaninzi bacinga ukuba mhlawumbi ngo-2019 ngunyaka wexesha lokuqonda leminwe ngexesha lokuhamba kwexesha. Iindaba ezenziwa ngumenzi wexesha lokwamkelwa kwi-Intanethi Oku kuyayicacisa kwakhona le ngxaki, oko kukuthi, ukuthenga ixesha lokuchongwa kweminwe kwi-E-Commerce e-E-Outforce ngenene akunakuthembeka. Abanye abavelisi bexesha lokwamkelwa kweminwe ukuba bagxile kwishishini le-E-Commerce, funa nje ukugcina ijelo eliphakathi, kodwa ekugqibeleni lubathengi ababuhlungu, kuba ixabiso leendleko eziphantsi kukungabikho komgangatho kunye nenkonzo. Njengeskena somnwe, apha kuyacetyiswa ukuba uthenge indawo yokuchonga yomnwe kwi-intanethi. Ngenxa yokuba loo mboniselo wobulali ozama ukwenza umsebenzi olungileyo kwishishini lokuqonda lexesha lokumanyanisa ngeminwe unganikezeli ingqalelo kwishishini elingachazwanga. Ukunikela ingqalelo kwishishini elingasekunene kuthetha ukuhlawula ingqalelo ngakumbi kumgangatho wemveliso kunye nenkonzo yasemva kwentengiso: Abathengi banokuyiqonda ngqo imveliso ngokuthe ngqo. Kunye nenkonzo, awungekhe ube ne-sloppy.
Njengoko ubona, ishishini lokuthathela ingqalelo ixesha lokuzimasa leminwe liya kuqwalaselwa ngenxa yamathuba eshishini. Njengomthengi, ukuba awunalo ulwazi olucacileyo lwexesha lokwamkelwa kweminwe, uya kuba nengxaki yokuba engalunganga. Njengomnwe womnwe, kucetyiswa ukuba ukhunge ixesha lokwamkelwa komnwe ungachazwanga ngaphandle kwe-intanethi kangangoko kunokwenzeka, kwaye kuphela luhlobo lwexesha lokwamkelwa komnwe olungena kumgangatho wemveliso kwaye unokuqinisekisa inkonzo yokuthengisa. Ngokuphathelele ukuba loluphi uhlobo lweskena lomnwe okanye umnwe wexesha lokuchonga ukubakho ukuze ukhethe, kufuneka iphunyezwe kwiimveliso kunye neenkonzo. Uninzi lweskena somnwe womnwe kunye nabasasazi, kusafuneka ukuba basebenze nzima ekuchongeni ngexesha lokuchongwa kweminwe kunye neemveliso zokuhamba kwexesha kunye nabanikezeli beenkonzo.